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Design, Development and Strategy

ITWorks is a company created for the development of brands that want to stand out. We believe that through great design and carefully thought-out strategy, we can build memorable brands!

What we do?

We help build fresh, modern and sexy brands. We offer solutions capable of generating digital experiences, with our minimalist and elegant design style we manage to transmit the essence of each brand in a clear, powerful and effective way.

We are a team of professionals with extensive experience developing and promoting business models within the digital world.

How we do it?

ach project for us is an opportunity to deliver professionalism, passion and dedication.

Through our work, we want to promote companies from a commercial point of view, generating scenarios of early victories that allow us to build lasting relationships, differentiating ourselves by offering innovative, creative, functional and effective solutions.

Services and Products

At ITWorks we want to be part of the brands of the future, we are passionate about telling stories and creating experiences that bring you closer to reality.

Let's tlak about 
your idea
our creativity
your expectations
our delivery
your brand
our values
your business
our services

Brand Identity and Positioning

Telling people about your brand is not enough, they need to see it. A brand identity is something that should involve the entire organization, its processes, behavior and its communication.

[01] Strategy

Brand Discovery.

Strategy and Architecture.

Proof of concept.



Communication Test.

[02] Naming

Brand Name.

Company Name.

Service Name.

Name of product.

Technology Name.

[03] Comunication

Slogan development.

Positioning Statements.

Brand Story Development.

Launch Strategy.

Brand Content.

[04] Visual Identity

Logo design.

UI libraries.

Development of Corporate Material.

Template Development.

Video production.

Web Design and Development

Websites must impressively represent each brand, allowing them to create pleasant experiences for their users. Fortunately at ITWorks, we understand how to do it and do it well.

[01] Discovery

Meetings with the Client.

Development of Workshops to Define Strategy.

Definition of Users.

Content Selection.


Technology Research.


[02] Strategy and Design


Arquitectura de Información.

UX + UI.


Information Architecture.


Organization of the Content.

Content development.

Technology Organization.

Visual identity.


Types of Testing.

[03] Development

WordPress development.

Implementation in WP.


Landing Pages.

Digital Platforms.


Quality assurement.

[04] Continuous Improvement

Performance Test.

Development of Improvements.


Launch Schedule.

Plugin updates.

Security Update.

Quality assurement.

Technological Development

The great brands of the world managed to understand that innovation is not only about creating something new, but about developing solutions capable of delivering value at all times to each of their customers.

[01] Investigation

Customer Discovery.

Competition Discovery.

Product Discovery.

Meeting with Clients.

Workshops to Identify Experiences.

[02] Strategy

Market Validation.

Hypothesis Validation.

Features and Content.

Technical Planning.


[03] Prototyped


System design.

Definition of Minimum Viable Product.

Specific functions.


[04] Construction

Development of Minimum Viable Product.


Quality assurement.

Marketing and Digital Advertising

A post, a gif, a video, today this type of material goes beyond what you expect. Advertising today tells stories that should stay in the hearts and minds of everyone.

[01] Data

Follow-up of Tendencies.

Market Research.

Customer Research.

Competition Investigation.

[02] Strategy

Action Identification.

Brand Communication.

Types of Campaigns.

Channel Strategy.

Report Structure.

[03] Content

Social Network Management.

Photography production.

Audiovisual Production.

Graphic pieces.

[04] Ads Execution

Advertising in Social Networks.

Advertising in Google Ads.

Campaign Administration.

Ads Optimization.

Management reports.